Sep 17
Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the...
Continue ReadingMar 27
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...
Continue ReadingFeb 20
If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms ar...
Continue ReadingNov 30, 2023
Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...
Continue ReadingNov 15, 2023
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingOct 31, 2023
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...
Continue ReadingApr 9, 2023
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...
Continue ReadingFeb 25, 2023
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...
Continue ReadingOct 29, 2022
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...
Continue ReadingOct 6, 2022
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingSep 22, 2022
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...
Continue ReadingSep 7, 2022
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingAug 31, 2022
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...
Continue ReadingJul 3, 2022
Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t ju...
Continue ReadingJun 26, 2022
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...
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